Customer database software, or client data management software, is a kind of electronic CRM (customer relationship management) program. It is based on a customer contact system and provides functional modules that help customer managers create client databases and track customer details, including names, pictures, addresses, numbers, email addresses, recent orders and related contacts. A good customer database application can increase customers' loyalty and improve the efficiency of a sales force.
There are a lot of kinds of client database programs available online for big organizations and small businesses. This article will provide an easy-to-use guide that helps sales teams and customer relationship managers choose a good data management software tool.
Top Customer Database Management Software Systems Comparison and Reviews
A client database software program could be a part of a CRM system or a help desk platform. For example, Microsoft Dynamics CRM 4.0 and Infor CRM provide functional modules of client database management for customer managers.
On the other hand, customer data management could be a part of a corporate database system. For example, FileMaker Pro is a business database software tool that integrates the functional modules of customer databases, inventory details, projects and tasks information, email campaigns, asset details, time and billing records, and scheduling resources management. Compared to an integrated CRM software program, FileMaker Pro is simpler and easier to use for home and small business owners.
A client data management software tool could also be a simple solution based on Microsoft Office modules such as Excel and Access. For example, Contact Manager for MS Access is a very simple but useful customer database management tool.
Best Free and Open Source Client Database Download
A commercial customer database system could cost hundreds of US dollars. Sometimes it could be too expensive for a small business manager who is looking for a cheaper client information managing solution. In this circumstance, a user can choose a free or open source data software application from the Internet.
A user can find many kinds of free or open source CRM software programs that integrate the functional tools for client database management. For example, Essential CRM, ZohoCRM and Vtiger CRM are free and open source CRM systems that provide client database freeware modules.
If a user feels that an integrated CRM system is too complicated, a free and simple independent contact database management application could be a good choice. For example, the Contact Manager for MS Access mentioned above is available for free downloading. Users can download it from many software sites.
Chen Nanyang - Chen Nanyang's journalist career began in 2002 when he started writing for China's Nanfang City News, Singapore's United Morning Post and ...
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